For many financial professionals as well as individual investors, behavioral bias is the largest single factor behind poor investment decisions. The same instincts that our brains employ to keep us alive all too often work against us in the world of finance and investments. Investing Psychology: The Effects of Behavioral Finance on Investment Choice and Bias, by noted finance expert Tim Richards, explores several different types of behavioral bias, which pulls back the curtain on any illusions you have about yourself and your investing abilities. This practical investment guide explains that conventional financial wisdom is often nothing more than myth, and provides a detailed roadmap for overcoming behavioral bias. Investing Psychology is a unique book that shows readers how to dig deeper and persistently question everything in the financial world around them, to avoid the incorrect investment decisions that human nature all too often compels us to make. (John Wiley & Sons)
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